Meet Isabelle Richard, a driving force behind UP2EU and one of its founders and associate partners. Boasting over 25 years of experience as a Founder, CEO, and Consultant across diverse industries, Isabelle brings a wealth of knowledge to the table.
Her expertise lies in international business development and Go2Market strategy, a skill set that has been instrumental in aiding companies, SMEs, and start-ups in enhancing their business performance, identifying new opportunities, and refining their customer value proposition.
Isabelle's impressive background includes extensive involvement in SaaS/PaaS, digital and technology solutions, FMCG, real estate, engineering/industrial design services, and import and export. Having successfully built multiple businesses from scratch, she has taken her business development prowess to Europe, Hong Kong, China, and the Middle East.
With a foundation in sales, Isabelle possesses a powerful blend of analytical acumen, strategic thinking, and a hands-on, operational mindset. Her well-rounded approach ensures that strategies are not only formulated but effectively executed for tangible results.
Beyond her professional accomplishments, Isabelle has published a report for the BMVIT in Austria, offering valuable insights and tips to SMBs and start-ups for conducting business in China. Her expertise has also led her to be interviewed by TV5 Monde & BFMTV Business, where she shared her knowledge and experience with a wider audience.
Isabelle's passion for making an impact in the business world and her dedication to fostering growth for others make her an invaluable asset to UP2EU and the clients she serves.
